Rockstar Games cofounder Dan Houser says company would “love” to set a new game in Europe, but probably won’t be a Grand Theft Auto game.

A new Grand Theft Auto game set in London is unlikely, according to Rockstar Games cofounder Dan Houser. Speaking with The Guardian, Houser said the developer could return to the setting of Grand Theft Auto: London 1961 and Grand Theft Auto: London 1969, but for a new franchise, not Grand Theft Auto.

“I think for us, my gut feeling is, GTA London was cool for the time, but games were more limited then,” Houser said. “These days I think we would love to set a game in the UK, set in London, whatever, but I don’t know if it would be a GTA game. I think there are plenty of great stories we could tell about the UK, great environments to showcase, great gameplay mechanics that could have a UK bent to them–I just don’t think it would be a GTA necessarily.”

Houser explained that Rockstar Games has “many” ideas for new games, but it does not have the development bandwidth to pursue everything it wants to. His own perception is that “GTA is America,” he said.

Since the Grand Theft Auto series transitioned from a top-down perspective to a third-person open-world series, games in the franchise have been set in fictional cities based on major United States hubs like Los Angeles, Miami, and New York City.

Grand Theft Auto V launched on Tuesday for Xbox 360 and PlayStation 3, generating a record-setting $800 million on launch-day alone. Versions of the game for the Xbox One and PlayStation 4 are likely to be released in 2014, according to one analyst.

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