Nintendo Marketing Exec Leaving, as Position Reportedly Permanently Dissolved

After five years, Nintendo marketing executive Scott Moffitt is leaving the company. The executive, who formerly held marketing positions at PepsiCo and Henkel, will work at Nintendo through the end of July, before moving on, the company said in a statement to IGN.

“Scott Moffitt, Executive Vice President of Sales and Marketing, has decided to leave Nintendo of America. In order to ensure a smooth transition, Scott will continue to work through the end of July,” Nintendo explained.

“Nintendo has a strong group of seasoned leaders in place who will step in to assume the full responsibilities of the role on a permanent basis, with the objective of driving more collaboration and greater efficiencies across these groups and among the respective leaders. We thank Scott for his years of service and wish him the best of luck in his future endeavors.”

IGN reported that Nintendo was intending to permanently do away with Moffitt’s position, executive VP of sales and marketing, with those tasks moved to existing staff. From the wording in Nintendo’s statement, it sounds like this is indeed happening.

Moffitt joined Nintendo in 2011.

His departure comes less than a year before Nintendo is due to release a new console, the NX (codename), which is slated to arrive in March 2017.

Recently, iconic Nintendo designer Shigeru Miyamoto said the company did not show off or talk about NX at E3 because it was worried about copycats. The system is rumored to be a console/mobile hybrid that makes use of “industry-leading” tech.

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